While many activities have migrated online, Facebook is still eager to know how its users shop in physical stores.
By Zach Miners | 11 December, 2014 12:14
If ads on Twitter weren't annoying enough, some will start asking for your credit card info, in the hopes you'll load up on store discounts.
By Zach Miners | 26 November, 2014 05:08
Stores, sports venues and other users of Apple's iBeacons will have to walk a fine line between helping users and angering them with new in-app messaging from Adobe Systems' Marketing Cloud.
By Mikael Ricknäs | 18 November, 2014 17:26
Travellers landing at the Brisbane Airport can now pay for their train into the city using PayPal.
By Adam Bender | 18 November, 2014 10:07
Yahoo is acquiring the video advertising platform BrightRoll for $640 million, in a move that could help to offset declines in its traditional display ad business.
By Zach Miners | 12 November, 2014 10:47
The Sydney-based Shoes of Prey will land in US stores for the first time through a partnership with Nordstrom, the Australian startup has announced.
By Adam Bender | 05 November, 2014 09:53
Yahoo reported a 1 percent sales increase on Tuesday, a marked shift after multiple quarters of decline, though results in its critical ad business were mixed.
By Zach Miners | 22 October, 2014 10:42
Video streaming and analytics company Ooyala this morning announced it had acquired video advertising platform Videoplaza.
By Rohan Pearce | 21 October, 2014 12:15
Ads are officially coming to Snapchat, in a form the company says is not "targeted," but Snapchat's own terms of service suggest it could do something very much like that.
By Zach Miners | 18 October, 2014 09:21
A major change this year in how online advertisements are sold has been embraced by hackers, who are using advanced ad-targeting capabilities to precisely deliver malware.
By Jeremy Kirk | 17 October, 2014 13:01
Facebook is doubling the rewards it will pay for security vulnerabilities related to code that runs its advertising system, the company said Wednesday.
By Jeremy Kirk | 16 October, 2014 11:47
Malicious advertisements, some of which were displayed on YouTube, redirected more than 113,000 people in the U.S. to harmful websites in just a month, Trend Micro said Tuesday.
By Jeremy Kirk | 15 October, 2014 11:50
If you're like me, you might stroll past a local coffee shop or book store numerous times before you notice it's there or go inside. Facebook thinks an ad might give that extra nudge.
By Zach Miners | 08 October, 2014 11:21
A "like" on Facebook is worth a lot to advertisers there. Now it's also worth something to advertisers in other mobile apps.
By Zach Miners | 08 October, 2014 01:47
An expansion of how Facebook's user data is employed for advertising purposes is prompting questions over privacy.
By Zach Miners | 03 October, 2014 21:50
Malicious advertisements have popped up on websites such as YouTube, Amazon and Yahoo, part of a sophisticated campaign to spread malware, Cisco said Monday.
By Jeremy Kirk | 09 September, 2014 12:16
Search engine optimisation (SEO) company Web Marketing Experts (WME) has expanded its Melbourne office as it looks to hire 115 new staff by December 2014.
By Hamish Barwick | 02 September, 2014 10:00
The Senate late last week passed legislation that amends the Meteorology Act 1955 to make clear that the Bureau of Meteorology can run commercial advertising on its online services.
By Rohan Pearce | 01 September, 2014 12:11
Twitter has expanded its advertising network to 12 mostly central and eastern European markets, the company said Tuesday.
By Loek Essers | 26 August, 2014 20:05
When Canadian food distributor George Weston Limited moved to Microsoft Office 365, it chose F5 Application Delivery Controllers to centrally manage user traffic to its Active Directory Federation Services (ADFS) servers.
Bolstered by favorable economics, today’s global botnets are using distributed denial-of-service (DDoS) attacks to target firewalls, web services, and applications, often simultaneously. This DDoS threat spectrum includes conventional network attacks, HTTP and SSL floods, and an emerging wave of low-bandwidth threats, plus the new threat vectors likely to target emerging service platforms.
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