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Companies like Wal-Mart, Exxon Mobil and the makers of Motrin have all learned the hard way that online assaults from external users on Web 2.0 sites like Facebook and Twitter can damage their brands.

A change at the helm of Yahoo won't revive a Microsoft takeover offer, Microsoft CEO Steve Ballmer said during the company's annual shareholders meeting on Wednesday.

After an unexplained three-day delay, Google late Monday added voice capabilities to its search application for the iPhone.

Whoever takes embattled Yahoo CEO Jerry Yang's place will need to pare the former Web sweetheart's services to effectively compete in a market where it is under siege from Google and multiple social media players for online advertising, analysts say.

Yahoo is on the search for a new CEO after the company announced today Jerry Yang is stepping down as head of the company.

Microsoft Thursday unveiled a revamped Live Search API that developers can use to embed search on Web sites with more support for frequently used Web-development technologies and less restrictions on how third parties use the technology on their Web sites.

Rumors are floating around the Web this week about a possible new search engine in the works by Apple.

People who download Sun's Java Runtime Environment will be offered the MSN Toolbar as well, through a search distribution deal Microsoft has struck with Sun, the companies will announce Monday.

Yahoo and Google have revised the terms of their search advertising deal to ease concerns that have stalled its approval by the US Department of Justice, according to a report on the Wall Street Journal's Web site on Monday.

By settling a lawsuit with book authors and publishers this week, Google is looking out for itself and has avoided fighting for and possibly establishing a positive legal precedent for copyright fair use on the Internet.

With the first public alpha release of Windows 7 due Monday at the Microsoft PDC2008 conference, the outline of the new operating system is taking shape. What you won't see when that alpha comes out is the way that Microsoft will try to use Windows 7 as a Trojan horse in its war against Google.