TalkingTech
The view from the top of IT with TechWorld Editor Rohan Pearce
The productivity of salespeople could jump with the upcoming release of native Microsoft Dynamics CRM applications for specific mobile platforms and put the software vendor ahead of some of its competitors, an expert says.
By Tim Greene | 08 February, 2012 00:34
When you hold the world's largest software technology conferences in the world, you expect to announce a few innovations to your flagship product. True to form, Salesforce.com has announced several additional products and services based around the theme of 'the social enterprise' at its Dreamforce 2011 event in San Francisco.
By Georgina Swan | 01 September, 2011 16:47
Australian businesses are lagging behind those in other countries in their uptake of social media to realise productivity and cost-saving benefits.
By Mark Phillips | 02 August, 2011 12:17
While most Australian telcos have CIOs presiding over dedicated IT departments, mobile network operator, Virgin Mobile, has unified its project management, IT and customer service business units under the guise of its chief operating officer, Matt Anderson.
By Rodney Gedda | 27 July, 2011 15:55
Plagued with a dated in-house client relationship management (CRM) system, print management company Ricoh, realised it needed to find a new system to match its rapidly growing Australian business.
By Chloe Herrick | 16 May, 2011 15:56
A guaranteed way to increase your company's sales is to have a system in place to manage your sales activities. Having a custom relationship management (CRM) system that is easy and gets used by the sales team is a great step towards that goal.
By James Wong | 29 April, 2009 10:10
Your company knows that it wants a serious CRM system. But the CFO, nervous about the costs, starts to suggest strategies that could keep things under control.
By David Taber | 28 April, 2009 11:42
Software developer Christopher Shockey saw the first signs of trouble in late 2008. A sales rep who had always represented Web application development provider Coghead was now calling on behalf of Coghead's much larger rival Salesforce.com.
By Robert L. Scheier | 21 April, 2009 09:05
The power of Web-based applications continues to burgeon as they take on the art of application building itself. In a number of online tools, the old compile-link-deploy loop disappears, and editing a Web application becomes as simple as editing a comment for Slashdot. (Notice I used the word "edit," not "program.") Just click a few times in the browser and your application is up and running.
By Peter Wayner | 23 September, 2008 08:21
Despite spending many billions of dollars on Customer Relationship Management projects, poor customer service is still pervasive. Those projects that have succeeded have recognized the central role of a process-oriented approach. By understanding and supporting both the processes within the organization and those that exist between the fi rm and its customers, the enterprise can reduce costs, take agility to the next level, and at the same time, build truly effective relationships that customer’s value. (1) The net result is top line growth at the expense of competitors, all the while driving down costs. Read on.
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