TalkingTech
The view from the top of IT with TechWorld Editor Rohan Pearce
Most popular
News about advertising
-
Facebook privacy head suggests company will serve ads on other sites
Facebook's head of privacy policy, Erin Egan, hinted in a Web chat on Monday that Facebook would begin serving targeted ads to users on third-party websites.
By Cameron Scott | 15 May, 2012 05:44
-
Privy offers social daily deal alternative
Pizza chain owner Melissa Ferriman wanted to boost business using an online social deal promotion. She tried services like Groupon, but eventually chose Boston-based Privy because it connected her restaurant with customers who weren't just looking for the next promotion.
By Nick Barber | 04 May, 2012 04:17
-
Yahoo makes a play for small business ad dollars, dives into proxy fight
Yahoo launched a free marketing dashboard on Wednesday to boost its advertising appeal for small and midsized businesses by simplifying digital marketing for them.
By Cameron Scott | 03 May, 2012 05:17
-
Google introduces new TV like metrics for measuring ads
Google is introducing tools such as one that measures the percentage of an online advertisement that is viewed and for what duration, to help advertisers measure the effectiveness of their campaigns beyond impressions and clicks.
By John Ribeiro | 19 April, 2012 16:55
-
Internet ad revenue hit $31.7 billion in 2011, topping previous record
Internet advertising revenue soared to a record high of US$31.7 billion in 2011, up 22 percent from 2010, according to a report released Wednesday by the Interactive Advertising Bureau and conducted by Pricewaterhouse Coopers.
By Cameron Scott | 19 April, 2012 05:29
Features about advertising
-
Skeptical shopper: Enhanced advertising in augmented reality
Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pictures of your surroundings, and discover interesting local restaurants and landmarks? With augmented-reality apps, you can do just that. But advertisers are jumping on the trend as well, so the same application that reveals intriguing potential destinations might also bombard you with ads for nearby fast-food chains. Can augmented reality actually be useful for consumers, or is it simply another way for corporations to get a hand in your wallet?
By Ginny Mies | 22 June, 2010 09:40
-
Do Apple's new ad policies take aim at Google?
If you read the most recent revision of Apple's developer terms, it sure sounds like Apple is trying to keep its ad-rival--Google's recently acquired AdMob--off of the iPhone.
By Sarah Jacobsson | 11 June, 2010 03:25
TechWorld Blogs
Recent blog posts
- OpenStack, collaboration and competition
- Tech and protesters at #occupysydney
- Adobe Flash (1996-2011): Will we really mourn you?
- Nokia's N9, MeeGo and all that: A Nokia N9 review of sorts
- Recruiter seeks developers for Amazon video-on-demand team
- A shocking resignation
- Lightsabers, software Darwinism and the demise of webOS
- Programming, creativity and open source
- Goodbye, hello
- Is Network Co. the way to go?
Latest Jobs
- FTiPhone App DeveloperNSW
- FTSenior Network Engineer - Cisco / Nexus / UCS / - Routing / Switching / WirelessNSW
- FTiPhone App DeveloperNSW
- FTIT Service Desk EngineerNSW
- FTSenior Network Field Engineer - Cisco R&S / Wireless SolutionsNSW
- CCSystem Engineer - Lync and Exchange - CONTRACTSWA
- FTiPhone Developer DeveloperNSW
- FTFrontend Developer - Digital AgencyNSW
- FTIT Service Desk EngineerNSW
- FTiPhone App DeveloperNSW
- FTSenior Citrix EngineerNSW
- CCPC Relocation Technicians - Multiple Roles availableSA
- FTTechnical Services Engineer - ShoreTel/MitelVIC
- FTProduct Manager Strategist - Enterprise ApplicationsNSW
- FTFrontend Developer - Digital AgencyNSW
- FTFrontend Developer - Digital AgencyNSW
- FTSenior Citrix EngineerNSW
- FTFrontend Developer - Digital AgencyNSW
- FTFrontend Developer - Digital AgencyNSW
- CCSystem Engineer - Exchange - CONTRACTSWA
- FTFrontend Developer - Digital AgencyNSW
- FTFrontend Developer - Digital AgencyNSW
- CCAvaya Engineer - ERS 8600 4.1NSW
- FTSenior Network Field Engineer - Cisco R&S / Wireless SolutionsNSW
- FTChange Management ProfessionalsNSW
Twitter Feed
-
SocialMediaInsp Are CEOs getting the social media thing? http://t.co/KleCw2Ta @techworld_au #biz -
rohan_p RT @Techworld_AU: Gear and gadgets at @CeBITAUS 2012, Sydney http://t.co/J1Sch1sX #cebit2012 -
Techworld_AU Gear and gadgets at @CeBITAUS 2012, Sydney http://t.co/J1Sch1sX #cebit2012 -
HamishBarwick CeBIT 2012: Will NBN speed up freight delivery times? http://t.co/gaZyjOlH #cw #cio #tw #CeBIT2012 #nbn -
HamishBarwick CeBIT 2012: NAB calls for mobile app security overhaul http://t.co/3Z3ZPUPq #cw #cio #tw #CeBIT2012 #infosec
Latest News
- South Africa disappointed it has to share with Australia
- SKA to be jointly hosted by Australia, New Zealand and South Africa
- Cisco takes its lumps, keeps developing video meeting tools
- Wall Street Beat: After Facebook fiasco, don't write off tech IPOs
- FCC ruling on 800MHz band a boon for Sprint
- Oracle NetBeans 7.2 supports the latest PHP, C++
- Quickbooks Online outage leaves some customers in sour mood
- Mayor of New Jersey town arrested on hacking and conspiracy charges
- A comparison of Telstra's 4G phones
- Coding contest shows how big data can improve health care
- Untethered jailbreak for iOS 5.1.1 available for download
- Preview: LG Optimus LTE2
- Windows 8 update: all the latest rumours, opinions and possibilities
- Unthethered jailbreak for iOS 5.1.1 available for download
- CSIRO develops hands-free technology for mining repairs
CSO
Computerworld
CIO
ARN
Copyright 2012 IDG Communications. ABN 14 001 592 650. All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of IDG Communications is prohibited.
IDG Sites:
PC World |
GoodGearGuide |
Computerworld Australia |
CIO Australia |
CSO Online |
ARN |
CIO Executive Council
Recent comments
7 hours, 12 minutes ago
15 hours, 31 minutes ago
16 hours, 27 minutes ago
21 hours, 9 minutes ago
1 day, 5 hours ago
1 day, 15 hours ago
1 day, 19 hours ago
1 day, 22 hours ago
2 days, 2 hours ago
2 days, 2 hours ago