advertising - News, Features, and Slideshows
Ads are officially coming to Snapchat, in a form the company says is not "targeted," but Snapchat's own terms of service suggest it could do something very much like that.
By Zach Miners | 18 October, 2014 09:21
A major change this year in how online advertisements are sold has been embraced by hackers, who are using advanced ad-targeting capabilities to precisely deliver malware.
By Jeremy Kirk | 17 October, 2014 13:01
Facebook is doubling the rewards it will pay for security vulnerabilities related to code that runs its advertising system, the company said Wednesday.
By Jeremy Kirk | 16 October, 2014 11:47
Malicious advertisements, some of which were displayed on YouTube, redirected more than 113,000 people in the U.S. to harmful websites in just a month, Trend Micro said Tuesday.
By Jeremy Kirk | 15 October, 2014 11:50
Oracle surprised many tech industry observers by announcing Thursday it would pay US$871 million for marketing automation software vendor Eloqua. The move seemed a bit unlikely given the amount of sales and marketing software Oracle already had.
By Chris Kanaracus | 20 December, 2012 20:59
Facebook, which had been in the doghouse with Wall Street since it went public, wowed investors with its third-quarter report on Tuesday, in particular with its improvements and early results in the crucial mobile market.
By Juan Carlos Perez | 24 October, 2012 04:33
Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pictures of your surroundings, and discover interesting local restaurants and landmarks? With augmented-reality apps, you can do just that. But advertisers are jumping on the trend as well, so the same application that reveals intriguing potential destinations might also bombard you with ads for nearby fast-food chains. Can augmented reality actually be useful for consumers, or is it simply another way for corporations to get a hand in your wallet?
By Ginny Mies | 22 June, 2010 09:40
Benefits based on Forrester Consulting Study “The Total Economic Impact of Converging SAP Landscapes on Vblock™ Systems”
The days of relying solely on local storage and in-house servers to deliver your data are well behind us. These days, it makes sense to move some (if not all) of your business’s services into the Cloud. From email to document management, much can be achieved with Internet services that can be accessed from anywhere in the world. The main benefit is that a proper Cloud service can make it easier to manage and share information with your workers and help boost productivity. Here, then, are the main reasons to consider a service such as Google Apps.
- Wi-Fi Passpoint standard now knits together SF, San Jose, London
- Big Data Digest: Rise of the think-bots
- FCC pushes TV spectrum auction to 2016 after legal challenge
- Apple mum as Mac owners tussle with Yosemite over Wi-Fi problems
- Wireless price war's good for consumers, but challenges carriers
- Apple Pay tops Tim Cook's to-do list in China
- The ratings: Most net neutrality groups get poor grades for funding transparency
- Advocacy groups accused of obscuring corporate ties in net neutrality debate
- Secretive funding fuels ongoing net neutrality astroturfing controversy
- OS X Yosemite uptake climbs to 13% in first week
- Researcher works to make 3D-printed metals stronger, customizable
- Court shuts down alleged PC tech support scam
- New material could lead to longer-lasting batteries
- RiteAid blocks Apple Pay, Google Wallet
- Senator wants Whisper to explain how it tracks users, shares their data