advertising - News, Features, and Slideshows
Online advertising company Turn said Friday it will stop using a controversial tracking method by early next month that aids serving targeted advertisements to Verizon's mobile customers.
By Jeremy Kirk | 19 January, 2015 10:41
The Electronic Frontier Foundation has published a list of tools that can block online advertising companies from collecting web browsing data in ways that privacy advocates contend are deceptive.
By Jeremy Kirk | 16 January, 2015 14:49
The U.S. Federal Trade Commission has ended a nearly year-long inquiry into Yelp's businesses practices, after some companies claimed they received unfair or fraudulent reviews after turning down pitches to advertise.
By Zach Miners | 07 January, 2015 07:26
While many activities have migrated online, Facebook is still eager to know how its users shop in physical stores.
By Zach Miners | 11 December, 2014 12:14
If ads on Twitter weren't annoying enough, some will start asking for your credit card info, in the hopes you'll load up on store discounts.
By Zach Miners | 26 November, 2014 05:08
Oracle surprised many tech industry observers by announcing Thursday it would pay US$871 million for marketing automation software vendor Eloqua. The move seemed a bit unlikely given the amount of sales and marketing software Oracle already had.
By Chris Kanaracus | 20 December, 2012 20:59
Facebook, which had been in the doghouse with Wall Street since it went public, wowed investors with its third-quarter report on Tuesday, in particular with its improvements and early results in the crucial mobile market.
By Juan Carlos Perez | 24 October, 2012 04:33
Have you ever found yourself in an unfamiliar city with no clue about where to go and what to see? What if you could just hold up your phone, snap pictures of your surroundings, and discover interesting local restaurants and landmarks? With augmented-reality apps, you can do just that. But advertisers are jumping on the trend as well, so the same application that reveals intriguing potential destinations might also bombard you with ads for nearby fast-food chains. Can augmented reality actually be useful for consumers, or is it simply another way for corporations to get a hand in your wallet?
By Ginny Mies | 22 June, 2010 09:40
Read how ETEL Limited, a pioneering design and manufacture business in New Zealand, managed to perfect their expansion into new markets by utilising an ERP system to support growth and provide “one source for truth” accessible to the entire organisation.
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- Apple posts record sales, says Watch will ship in April
- FCC calls blocking of personal Wi-Fi hotspots "disturbing trend"
- Yahoo to spin off its stake in Alibaba
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- Microsoft previews free, updated Power BI business intelligence tool
- Microsoft's stream processing engine boosts Bing, Azure services