TalkingTech
The view from the top of IT with TechWorld Editor Rohan Pearce
You could spend a lot of time creating e-mail newsletters and promotions, only to take even longer trying to manage lists and send everything out. Forget trying to send to Outlook groups; spend a little extra, and go with an e-mail campaign service. You'll make up the difference in your labor costs and valuable tracking results that can hone your next mailing.
By Zack Stern | 08 September, 2009 05:10
It's the afternoon of September 30th and for reasons beyond my understanding the NYSE (New York Stock Exchange) is up more than 3.5 percent after yesterday's financial fiasco. Hello, Wall Street, what part of "No one has a new bailout deal; the House hated the old deal, and it's the week of Rosh Hashanah so it won't be a full week at Congress anyway" do you not understand? Even if you believe the bailout will magically work wonders for the economy -- I don't -- it's not going to happen this week.
By Steven J. Vaughan-Nichols | 03 October, 2008 10:15
How to Manage Increasing Complexity and Control Costs
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