Features

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  Will Twitter ads tweak tweeters?

  Now that Twitter has begun to display ads--pardon me, Promoted Tweets--in users' search results, the big question is how millions of loyal Twitter fans will respond. Reaction on the micro-blogging site has been muted thus far--more questions than commentary, actually--and it's apparent that most users haven't seen the new ads yet.

  By Jeff Bertolucci | 14 April, 2010 08:37

  Tags: online advertising, social networking, twitter

• Expert: Fraudsters pull tricks with Google ads

  Companies such as Continental Airlines rely on Internet advertising from Google to deliver customers to their Web site. It constitutes essential marketing in the digital age.

  By Jeremy Kirk | 12 January, 2010 04:47

  Tags: click fraud, Google, online advertising

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  UK investigates online pricing, behavioral advertising

  The U.K.'s competition authority launched two studies on Thursday that will probe behavioral-advertising pricing strategies and if some pricing practices could potentially mislead consumers.

  By Jeremy Kirk | 16 October, 2009 04:12

  Tags: online advertising