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  How to manage your online reputation

  Managing your company’s reputation in an online world has become an increasingly complex and difficult task. Ensuring that employees adhere to appropriate guidelines on Facebook and Twitter is difficult enough. Preventing customers from venting their spleen over poor service and faulty product is even harder. But what do you do when someone outright impersonates your company’s brand in a social media forum?

  By Davy Adams | 30 January, 2012 11:12

  Tags: online reputation, reputation, social media, social networking, social networks

• What you don't know about your online reputation can hurt you

  Social networking, and the broader concept of online privacy, have been under some rather intense scrutiny over the past couple of weeks. The issues at Google--voracious indexer of all things Internet, and Facebook--the largest social network and number one most visited site have made many users more acutely aware of what information is available about them on the Internet. However, your online reputation is being used in ways you may not be aware of, and could cost you.

  By Tony Bradley | 01 June, 2010 01:40

  Tags: employer, online reputation, social networking

• Customers increasingly intolerant with slow Web sites

  Consumers have very little patience for online stores, e-banks and travel sites that slow down, act erratically or crash during busy transaction seasons, according to a new study from Gomez, a provider of Web performance optimization tools and services.

  By Juan Carlos Perez | 04 February, 2010 01:25

  Tags: Equation Research, online reputation, website development

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  Your online reputation: Leveraging LinkedIn

  Make the most of your LinkedIn account. Part 3 in our series on how to maneuver your professional reputation through Web 2.0.

  By Jennifer Kavur | 26 February, 2009 09:48

  Tags: LinkedIn, online reputation, web 2.0

Whitepapers about online reputation

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  Sports Basement | Webcast

  David Rumberg, Partner/CIO, Sports Basement, recently chose Google Apps over Microsoft Exchange for this mid-sized specialty retailer. Now everyone has anywhere/anytime email and can collaborate online in real-time. Plus, staff time is freed up to build an online community, increase website conversions with Google Analytics and share best practices.  

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  Audio Whitepaper | Malware Security Report: Protecting Your Business, Customers and Bottom Line

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  The Benefits of Website Hosting

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  Security and Trust: The Backbone of Doing Business Over the Internet