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The Value of Social Data
By Oracle | 27/3/2014
Social media provides a wealth of data that can tell you a lot about your brand and your consumers - providing you can effectively act upon that data. According to Digiday, "48% of digital marketing executives say they focus 'relentlessly' on building customer insights, yet few are executing those strategies in meaningful ways." This white paper offers a brief overview of how organizations can best use social data by implementing a framework to integrate social data with other enterprise and public or curated data. This framework provides a platform for uncovering new insights that can be fed into business intelligence and customer experience management systems in near real-time to help marketing, sales, service, and commerce teams accelerate decision-making and create long-term, profitable customer relationships.
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Ensuring Online Business in Asia-Pacific
By Akamai | 14/2/2014
In an increasingly connected world, your company’s online presence is often the first - and sometimes the only – way that your customers and clients engage with you. In this whitepaper, we look at how companies can leverage the right technology and service to deliver a secure network infrastructure - from internal communication and record-keeping to product design and financial management.
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Technology Management in the Age Of The Customer
By Forrester Research | 10/2/2014
Empowered customers are disrupting every industry, and CIOs need to understand how technology management must adapt. This report outlines how disruptive customers can place harsh and unfamiliar demands on institutions, necessitating changes in how they develop, market, sell, and deliver products and services.
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Performance in Supply Chain
By Epicor | 17/12/2013
Delivering more products, heightened quality and shortened customers with flawless execution and minimal business interruption defines your supply chain success. This report discusses a newly developed end-to-end solution with the right tools to efficiently procure, assemble, ship and deliver the goods your customers want, when they want them.
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The Power of Transformational Knowledge
By Oracle | 17/10/2013
Apple saves $5 million a year on case and email deflection, while its agents find information 47 per cent faster than before they invested in something called Transformational Knowledge. In today’s consumer-empowered marketplace, you cannot afford negative customer experiences. However many companies lack the tools and processes required to empower their employees to deliver great customer experiences. In this whitepaper, we look at how to breakdown silos and deliver great customer experiences.
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How to Socially Enable Your Contact Centre
By Oracle | 17/10/2013
More than 75 per cent of consumers have posted damaging comment on social media following a negative customer experience. Yet a whopping 70 per cent of companies have little understanding of the social media conversations featuring their brand. This whitepaper looks at how to deliver your brand promise, retain customers and increase their lifetime value with new service channels.
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Agile, Secure, Reliable: World-Class Customer Service in the Cloud
By Oracle | 16/10/2013
In a volatile and hyper-competitive market, delivering exceptional multichannel customer service consistently is essential. But delivering world-class service on tight budgets and to even tighter deadlines is a tough challenge for even the largest organizations. That’s why so many of the world’s most successful organizations choose to deliver customer service in the cloud. This eBook is a short introduction on how IT helps drive value for the business through cloud-based customer service solutions.
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