Facebook is buying Microsoft's Atlas Advertiser Suite, an ad analysis platform, in a move that should increase its advertising revenue and give marketers better information about their campaigns across the social network, on both desktop and mobile.
Stories by Zach Miners
The idea that the technology behind search is a done deal is far from the truth, according to Google, as the company appears to still have plenty of tricks up its sleeve to improve it.
Facebook has blocked Vintage Camera, an Instagram-like photo app, from accessing its API (application programming interface). The move follows the recent blocking of other apps by the social networking giant.
Facebook is allowing its advertisers to work with third-party marketing firms to help better target their ads on its social network.
Facebook is rolling out a patch to fix a rare bug in its API that had apparently been leaking users' phone numbers to app developers.
Noah Kravitz built up quite a following at PhoneDog, a mobile-phone news and reviews website. By late 2010 his @PhoneDog_Noah Twitter account had amassed more than 17,000 followers. That was all well and good, until Kravitz resigned and went to work for a competitor.
Google is making it easier for app developers to connect with users on its social network through Google+ Sign-In, a new feature that allows people to sign into third-party apps using their Google+ credentials.
App.net, the social networking platform that launched as an ad-free alternative to Twitter, is looking to expand its user base by offering a free account option.
Facebook is working to correct a series of technical glitches it recently discovered in its Page Insights service causing erroneous activity data to be reported for administrative pages on the site.
Facebook’s engineers have many challenges ahead of them as they work to scale up Graph Search, the site’s new social search tool. One stumbling block: an over-abundance of data to sift through.
Twitter is aiming to give marketers more control in how they advertise on the site by giving them access to its API through third-party service companies.
Twitter is urging its account holders to be smarter with their passwords following two recent attacks by hackers directed at Burger King and Jeep that took control of those accounts.
Google's famed "triumvirate" -- Larry Page, Sergey Brin and Eric Schmidt -- will give oral statements over the coming weeks as part of a private antitrust suit brought against Google and six other technology companies by former employees.
Opening its own brick-and-mortar retail stores could help Google sell more of its Chromebooks, Nexus tablets and other hardware, analysts said Friday, reacting to online reports that Google may soon be coming to the local shopping mall.
Facebook said Friday it had been the target of a sophisticated hacking attack but that it had no evidence any user data had been compromised.