Stories by Brandon Butler, John Gallant

How Rackspace will stay alive in cloud: Stop competing with Amazon, start partnering

Rackspace ended months of speculation in August by announcing it had been acquired by a private equity firm. With a new corporate structure, the company has pivoted from being one of Amazon Web Service’s earliest competitors in the IaaS public cloud market to now being one of its biggest partners helping customers manage their use of the cloud.

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