The data revolution has begun. Spurred on by a steady rise in job opportunities and developments in machine learning, specialists in the field and those entering it now have a variety of industries that are interested in their skills and want to integrate them within the workforce.
Companies are now leveraging data science to gain insight into their customers’ behaviour. They can also use data science to securely automate systems to deliver a valuable customer experience with a lighter touch. Let’s explore this further to find out what it might look like.
In recent reports completed by Deloitte Access Economics, the rate of specialists in the field is set to grow by 38,000 over a period of five years. This can be attributed to companies expressing a need for data specialists and their insight into using collected statistics. Organisations integrating data specialists into the workforce expect this will lead them to understand their customers better – and create more targeted solutions and campaigns.
Diverse career opportunities
The field of data science is broad. For professionals, this can mean they are not limited to just one specific avenue of data collection and usage. Whether they specialise in organising collected information or focus on numerical data, there is ample opportunity to grow. For any industry, being able to provide a unique but varied service makes the employee invaluable to the company. For data scientists, the future will bring increased job prospects in market research and multinational companies. There is also an increased demand for individuals who can integrate themselves within a team and apply their knowledge throughout their organisation.
Tailored algorithms for business success
Based on a business’ unique organisational goals, data specialists will create an individual data strategy tied to business success. As algorithms are developed, functions will be made to deliver automated solutions and provide feedback to the researchers as it’s collected. As with all data, metrics for metrics’ sakes provide no value without analysis and reporting of what’s happened and what will happen next. The future of data science will mean better-informed industries and services that can only get better.
As a data scientist, being passionate about the advancements in your industry can prepare you for the road ahead. It will set you apart from others in your field when it comes to employment opportunities and professional growth. Undertaking further study in Data Science will increase your knowledge of working within industries outside of the scientific field. It will also teach you methods for working in agile teams and applying your research skills to a broad spectrum of challenges.