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  • 8 February 2005 13:08

Sony To Bundle New Veritas Backup Exec Quickstart Software With Its AIT Tape Drives



SAN JOSE and MOUNTAIN VIEW, Calif., Feb. 8, 2005 – Sony Electronics and VERITAS Software Corporation today announced that Sony is equipping its customers with the tools they need for effective data backup and recovery by bundling and shipping version 10.0 of VERITAS’ Backup Exec™ QuickStart Edition software with numerous models of Sony’s branded tape drives.

VERITAS is the worldwide leader in backup and archiving storage software with 40.4 percent revenue share in the third quarter of 2004 according to IDC. Beginning today, Sony will include a copy of the newly released VERITAS Backup Exec QuickStart software with numerous models of all generations of Sony branded Advanced Intelligent Tape™ (AIT) drives, as well as with numerous DDS-4 drive models.

“Our new tape backup bundle delivers value to our channel partners and end-users by combining Sony’s powerful and reliable tape drive storage offerings with the latest backup and recovery software from VERITAS, the industry’s leading backup software vendor,” said Alan Sund, general manager for tape storage solutions in Sony Electronics’ Component and Business Solutions Division. “We expect the bundle to be especially appealing to small-to-mid-sized businesses that are looking for a complete, simple, scalable and tested solution to reliably address their growing storage needs.”

Sony and VERITAS worked closely to test and certify the hardware and software to ensure full interoperability. The bundle comes with a variety of pre-defined backup templates that enables users to begin backing up critical data right out of the box.

“VERITAS Backup Exec QuickStart is ideal for quick and easy backup of data on single servers because it is simple to set up and manage and provides core capabilities for first-time server and storage buyers with basic IT needs,” said Jeremy Burton, executive vice president, Data Management Group, VERITAS Software. “Bundling Backup Exec QuickStart with Sony storage devices and other key partners’ products makes it even easier for customers to gain access to leading backup and recovery solutions from VERITAS. We are excited to have Sony on board as one of our first OEM partners for this new product.”

Pricing and Availability Sony-branded AIT and DDS drives with version 10.0 of VERITAS Backup Exec QuickStart for Windows® 2000 and version 9.1 for NetWare® are now shipping through Sony’s extensive channel of commercial distributors, value-added resellers (VARs) and systems integrators. Current MSRPs for the Sony drives with the complimentary VERITAS software in the box are as follows: AIT-E Turbo internal SCSI (model AITi50/S) - US$595 AIT-E Turbo internal ATAPI (model AITi50-A/S) - US$565 AIT-E Turbo external SCSI (model AITe50/S ) - US$795 AIT-1 Turbo internal SCSI (model AITi100/S) - US$695 AIT-1 Turbo internal ATAPI (model AITi100-A/S) - US$665 AIT-1 Turbo external SCSI (model AITe100/S) - US$895 AIT-2 internal SCSI (model AITi130/S) - US$1,010 AIT-2 external SCSI (AITe130/S) - US$1,325 AIT-2 internal ATAPI (AITi130 – A/S) - US$1,150 AIT-3 internal SCSI (model AITi260/S) - US$3,000 AIT-3 external SCSI (AITe260/S) - US$3,250 AIT-4 internal SCSI (model AITi520/S) - US$3,500 AIT-4 external SCSI (AITe520/S) - US$3,700 DDS-4 internal SCSI (model SDT-11000) - US$865 DDS-4 external SCSI (model SDT-D11000) - US$1,035

About Sony’s AIT Technology AIT technology, a result of 50 years of Sony innovation and technological expertise in magnetic recording techniques and mechanisms, is characterized by 8mm recording media in a compact 3.5-inch drive form factor, a helical-scan recording technique, unique Remote Memory-In-Cassette (R-MIC) capabilities and the use of Advanced Metal Evaporated (AME) media. AIT, with the industry’s highest areal density, offers greater capacity per sq/inch than any other data tape technology in the world.

Sony is the only tape storage company to ship a total of four generations of AIT drives and media within the same format simultaneously, giving end-users a wide-ranging choice in capacity levels, convenient interfaces (USB, IEEE 1394, ATAPI and SCSI) and configurations from stand-alone drives to automated solutions to address their various storage needs.

About VERITAS Software VERITAS Software, one of the 10 largest software companies in the world, is a leading provider of software and services to enable utility computing. In a utility computing model, IT resources are aligned with business needs, and business applications are delivered with optimal performance and availability on top of shared computing infrastructure, minimizing hardware and labor costs. With 2004 revenue of $2.04 billion, VERITAS delivers products and services for data protection, storage & server management, high availability and application performance management that are used by 99 percent of the Fortune 500. More information about VERITAS Software can be found at .

# # # Press Contact: Narelle Wilson, General Manager Marketing, Australia and New Zealand, VERITAS Software (61 2) 8220 7000,

Fiona Martin, Account Director, Max Australia (61 2) 9954 3492,

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Editor's Note: For more detailed product information, readers can visit or For additional press information and digital images, please visit Sony Electronics' news and information web site at For more information regarding the nearest Sony authorized dealer or service location, call 1-800-686-SONY.

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